Meet Dominic Staniscia

Meet Dominic Staniscia. After years in the corporate world in the 90s, Dominic finally decided he wanted to do something different other than just laying tile. Along with a really good friend who was also the tile business, they developed their idea for City Tile. “We opened the doors November 29, 2002.”

            “I used to set tile back when I was younger,” but for Dominic it was the idea of taking things further that really drove his passion. Although he could, Dominic doesn’t lock himself away in an office and do bookkeeping, he also works on the floor with clients one on one. He’s not afraid to roll up his sleeves and do whatever needs to be done. One thing that many may not be aware of, is that City Tile is a direct importer and distributer of their products. “I travel to Italy, Turkey, Spain, Brazil, China. That’s where we buy all our tile … we deal directly with the manufacturer.” You can be sure with that kind of commitment that you’re getting the best the world has to offer.

            For the past 16 years Dominic has worked hard to bring his vision and his passion to life. It’s more than just a job for him, City Tile has become an extension of his family. “It’s a family business … my wife and I started it 16 years ago … we both still work six days a week and my three daughters are involved. And now my two son-in-laws are involved. It’s a true family business.” The reward of being able to have his family as passionate about the business as he is, is the heart of their success.

            The one aspect that Dominic really enjoys the most is the growth. Growing the company really excites him. “We already have a store on the mainland … the plans are to expand this building [in Nanaimo] eventually … but it may take a while.” “We’ve grown it to the point where now the kids can run it.”  Although keeping busy and building his dreams has been worth every amount of struggle since the beginning, Dominic thinks it may be time to slow down a little bit, “… maybe not work six days a week.”

            Growing from zero to success has been worth every part of the adventure for Dominic, as City Tile has become a well-known destination business, pulling in people from all over Vancouver Island and the Lower Mainland. The dedication, commitment and passion which Dominic and the rest of the City Tile family have brought to their community and clients has been nothing short of a recipe for success and proof that passion for what you do can take you further than you could have ever dreamed.

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